Pinuk is Israel's best-selling bath, shower, and hair care brand, trusted by millions of families for generations. Since its launch in 1980, Pinuk has become an iconic part of everyday life in Israel, known for its familiar fragrances, reliable quality, and exceptional value.

Now part of Unilever Israel, Pinuk products are specially developed for the needs of Israeli consumers and are manufactured locally, combining global expertise with local innovation.

The brand offers a wide selection of shampoos, conditioners, shower gels, liquid soaps, and personal care products designed for the whole family. Its signature large-size bottles provide outstanding value without compromising on quality.

Celebrated for its fresh scents, gentle formulas, and unmistakable blue classic shampoo, Pinuk continues to be one of Israel's most recognizable and beloved personal care brands—bringing comfort, freshness, and a touch of everyday indulgence to homes across the country.