Hawaii is one of Israel's most recognized and trusted personal care brands, offering quality hair and body care products for generations. With a heritage dating back to the 1960s, the brand has become a familiar part of everyday life in Israeli homes.
Today, Hawaii is part of the global Henkel family, combining international expertise with products specially developed for local consumers. Its extensive collection includes shampoos, conditioners, shower gels, body washes, soaps, and dedicated men's care products.
The latest product range features formulas made with up to 92% naturally derived ingredients, enriched with botanical extracts such as Aloe Vera, Green Tea, Macadamia Oil, Cherry Blossom, and Jasmine. Hawaii also offers sulfate-free solutions for treated hair and is committed to sustainability with bottles made from recycled plastic.
Loved for its refreshing fragrances, dependable quality, and outstanding value, Hawaii continues to be one of Israel's favorite choices for everyday hair and body care.
